i really wish we had a catchy term for a tax-exempt 501(c)(4) educational group. something like semi-super pac or something that would allow us to shorthanded, would probably help a lot in the educational aspect, for readers. >> to get people to read. >> forget readers, editors. editors don't want to see 501(c)(4). so what i see is we're entering, where brad probably thinks this is positive, where more money is flowing outside of party institutions, outside of candidates, more of a controlled by constellation of political operatives and donors with ties to different candidates. and that is kind of where i see us going. i think it's a consultancy dream. i mean, it's like a gold mine for a political consultant. you can make so much freaking money. you don't have to answer to candidates or candidates spouses spouses. said in a control in alexandria, cat, collect checks. it's a great job and it's the future of politics. >> we've got at least one growing industry. so we have a whole bunch of questions here and also for people who are on twitter, you can use the hash ta